| Earl Mardle ( @ 2003-05-25 12:05:00 |
Broadband: Its the Price and the Speed
This snippet from Forrester is interesting.
No-Frills Broadband Beats Full-Service Offer At BT
BT's access-only BT Broadband product is trailing behind goals, but it's beating sales of the full-service option by more than two to one. Expect even the most committed ISP/portals like Terra to scale back their content activities in the next 18 months.
This looks to me like some realisations in BT that the net is not a media business, broadband, as well as dialup, is a communications commodity business. When will companies finally accept the reality that the net is an End to End process, its what happens at the ends that matters and in ways that undermine business models based on "owning" an "audience" or "controlling" the connection, we, the users, really don't care who or how we are connected, what matters is who we can reach and how we can interact with them.
I've been saying it for 5 years and I haven't been wrong yet, "content" is expensive, ephemeral and a mugs game, the connection is not between people and information, it is between people and people and information is the currency between them. And that model will win in the end.
So we buy enough speed to enable our transactions at the lowest possible price. We grudgingly accept the net as a toll road, but we'd really rather have it as a footpath, included in our property taxes.
This snippet from Forrester is interesting.
No-Frills Broadband Beats Full-Service Offer At BT
BT's access-only BT Broadband product is trailing behind goals, but it's beating sales of the full-service option by more than two to one. Expect even the most committed ISP/portals like Terra to scale back their content activities in the next 18 months.
This looks to me like some realisations in BT that the net is not a media business, broadband, as well as dialup, is a communications commodity business. When will companies finally accept the reality that the net is an End to End process, its what happens at the ends that matters and in ways that undermine business models based on "owning" an "audience" or "controlling" the connection, we, the users, really don't care who or how we are connected, what matters is who we can reach and how we can interact with them.
I've been saying it for 5 years and I haven't been wrong yet, "content" is expensive, ephemeral and a mugs game, the connection is not between people and information, it is between people and people and information is the currency between them. And that model will win in the end.
So we buy enough speed to enable our transactions at the lowest possible price. We grudgingly accept the net as a toll road, but we'd really rather have it as a footpath, included in our property taxes.